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Privacy Policy

Last updated: October 28, 2020

This privacy policy (this “Privacy Policy”) sets out the privacy policies and practices for Plate Pillows and its subsidiaries and affiliates (collectively “Plate Pillows” “we,” or “us”) with respect to how Plate Pillows collects personal information. It also describes how Plate Pillows maintains, uses, and discloses personal information. This Privacy Policy applies to information collected from you by Plate Pillows via this website and other websites operated or provided by Plate Pillows, including www.Plate Pillows.com, www.Plate Pillows.com/ca, and various subdomains (collectively, the “Sites”); our retail stores (the “Stores”); through interactions with our customer service team; as well as when you sign up for events or appointments with us or interact with any other applications or services that display this policy (collectively, the “Services”), and other places where or means by which we may collect personal information. This Privacy Policy also sets out how you can access certain information that Plate Pillows may collect about you.

Please note that the Sites may contain links to other third party websites that are not controlled or operated by Plate Pillows. This Privacy Policy does not apply to such third party websites, and Plate Pillows is not responsible for the content of such third party websites or the privacy practices of such third parties. Therefore, Plate Pillows encourages you to request and review the privacy policies of any third parties before disclosing your personal information to such parties or when visiting such third party websites.

CONSENT

BY SUBMITTING PERSONAL INFORMATION TO PLATE PILLOWS OR ITS SERVICE PROVIDERS AND AGENTS, YOU UNDERSTAND THAT PLATE PILLOWS MAY COLLECT YOUR PERSONAL INFORMATION AND YOU CONSENT TO THE USE, DISCLOSURE AND TRANSFER OF YOUR PERSONAL INFORMATION IN ACCORDANCE WITH THIS PRIVACY POLICY AND AS PERMITTED OR REQUIRED BY LAW. You may refuse or withdraw your consent to certain of the purposes identified herein at any time by contacting Plate Pillows at the address provided below. If you refuse or withdraw your consent, you acknowledge that Plate Pillows may not be able to provide you or continue to provide you with certain services or information which may be of value to you.

 

REVISIONS TO THIS PRIVACY POLICY

Plate Pillows reserves the right, in Plate Pillows’ discretion, to change, modify, add or remove portions of this Privacy Policy at any time and from time to time. All revisions will be posted to the Sites and will apply to any personal information collected on or after the date posted. Plate Pillows will obtain the necessary consents required under applicable privacy laws if it seeks to collect, use or disclose your personal information for purposes other than those to which consent has been obtained unless otherwise required or permitted by law. This Privacy Policy was last updated Oct. 28, 2020.

COLLECTION OF YOUR INFORMATION

Plate Pillows may collect personal information in connection with your use or purchase of Plate Pillows’ products and services, including at the Stores or through the Sites or through your use of the Services, which may include information provided in connection with the following activities:

  • Registering or filling in forms on the Sites or in the Stores. This includes information you may provide when you request additional information about Plate Pillows’ products and services or sign up to receive Plate Pillows’ email newsletters or coupons.
  • Completing a profile to the Sites.
  • Purchasing any product or service from Plate Pillows, whether at a Store or through the Sites.
  • Providing product feedback or making other submissions to Plate Pillows.
  • Requesting information or assistance from Plate Pillows. Plate Pillows may also keep a copy of any communications or correspondence you may send to it, including any email communications.
  • Participating or responding to consumer surveys or requests for consumer’s opinions, concerns, and preferences regarding Plate Pillows’ products and services.
  • Participating in consumer contests and other promotions.
  • Using other features of the Sites or Services that may be offered from time to time, and may require such information in order to utilize the feature (including but not limited to making a Submission as defined in the Terms of Use).

The personal information that Plate Pillows may collect may include your name, username, password, email address, age, gender, address, telephone number, credit card and debit card numbers (with expiration dates), personal preferences, and any other personal information that you choose to include in your profile, or in other communications to Plate Pillows. In addition, Plate Pillows may collect additional information from users of our Services or Sites. You represent and warrant that you have the right and authority or have obtained all necessary consents to provide any information, including any personal information of another individual, that is provided by you to Plate Pillows.

Plate Pillows may also collect information automatically about your use of the Sites and Services, which may include, but is not limited to, the frequency of user visits to the Sites and Services, the routes by which users access the Sites and Services and use of any hyperlinks available on the Sites and Services.

Plate Pillows or its service providers and agents may process and use this aggregate data for various purposes including, but not limited to, analysis of this data for trends and statistics, development of the Sites and Services and the Sites’ and Services’ features and offerings, assessing patterns of use, or planning and evaluating marketing initiatives.

INFORMATION WE COLLECT FROM OTHER SOURCES

Plate Pillows may obtain information about you from other sources and combine that with information we collect directly from you. We use this information to better understand your interests and for analytics purposes.

COOKIES

Like many websites, Plate Pillows utilizes “cookies” to maintain a record of your visit to the Sites and your use of the Services. A cookie is a small text file that is transferred by a web server and stored on the hard drive of your computer or mobile device. It can only be read by the server that sent it to you. Cookies helps Plate Pillows to improve the Sites and Services, and to deliver more personalized service by enabling Plate Pillows to estimate audience size and usage patterns; to store information about your preferences; to speed up your searches and to recognize you when you return to the Sites or use the Services. Most web browsers automatically accept cookies. If you would prefer to prevent your computer from accepting Plate Pillows’ cookies, you may follow your Internet browser’s steps for doing so. Please note, however, that if you do disable cookies from your browser, you may not be able to access certain sections of the Sites or the Services.

IP ADDRESSES

An IP address is a computer's numeric address, by which it can be located within a network. Plate Pillows may record your IP address when you visit or use services or features on the Sites. Plate Pillows may use your IP address for the purposes noted above, and also to help diagnose problems with Plate Pillows’ server, or to administer the Sites. Plate Pillows may also use your IP address to identify you when Plate Pillows feels it is necessary to enforce compliance with this Privacy Policy or the Terms of Use, or to protect the Sites, Services, systems, information, employees, service providers, business partners, users, customers and others.

INFORMATION WE DERIVE

We may derive information or draw inferences about you based on the information we collect. For example, we may make inferences about your location based on your IP address or infer that you are looking to purchase certain products based on your browsing behavior and past purchases.

THIRD PARTY ANALYTICS AND TRACKING

Plate Pillows uses automated devices and applications provided by third parties, such as Google Analytics to evaluate usage of our Sites and Services. We also may use other analytic means to evaluate our Services. We use these tools to help us improve our Services, performance, and user experiences. These entities may use cookies and other tracking technologies which collect information to perform their services. We do not share personal information that we collect directly with these third parties. However, these third parties may collect personal information directly through the use of cookies and other tracking technologies.

Plate Pillows collects transactional information and browse behavior on our website. Plate Pillows may use such information to offer you recommendations for products and services that are relevant to your interests. Plate Pillows uses the services of trusted third parties to offer you meaningful recommendations during the online experience. Plate Pillows shares IP address, unique ID number, and shop and browse behavior with the third party service provider on an aggregate basis but does not share personal information for these purposes.

Plate Pillows also works with trusted third parties that use tracking technologies to serve advertisements on our behalf across the Internet. These companies may use cookies and tracking pixels to collect information such as items viewed, items added to your shopping cart and items purchased during your visits to our website in order to help show advertisements on other websites likely to be of interest to you.

PROTECTION OF YOUR INFORMATION

To prevent unauthorized access or disclosure, maintain data accuracy and facilitate the appropriate use of information, Plate Pillows uses physical, technological and administrative procedures to protect the personal information that Plate Pillows collects from loss, unauthorized access, modification, disclosure or other misuse. Nevertheless, Internet or wireless transmissions are never completely private or secure. You understand that any messages or information you send to the Sites or through the Services may be read or intercepted by others. If you have any questions about the security of personal information collected by Plate Pillows, please contact: platepillows@gmail.com.

USE OF YOUR PERSONAL INFORMATION

Upon Plate Pillows’ collection of your personal information, Plate Pillows may use such personal information internally, separately or in combination with pre-existing information, for the following purposes:

  • To develop, enhance, market, sell or otherwise provide information, products or services;
  • To establish and conduct commercial relationships, including to process purchases or other transactions and to conduct or administer other transactions that you may engage in with Plate Pillows including at the Stores, on or through the Sites;
  • To conduct or administer contests, or other promotions in which you have participated;
  • To contact you and to respond to any communications that you may have had with us;
  • To troubleshoot problems with the Sites and Services;
  • To customize your experience or homepage on the Sites;
  • To develop and manage Plate Pillows' business and operations;
  • To enforce Plate Pillows’ Terms of Use or comply with this Privacy Policy;
  • To detect and protect Plate Pillows and other third parties against error, negligence, breach of contract, fraud, theft and other illegal activity, and to audit compliance with Plate Pillows’ policies and contractual obligations;
  • To engage in business transactions, including the purchase, sale, lease, merger, amalgamation or any other type of acquisition, disposal, securitization or financing involving Plate Pillows;
  • As permitted by, and to comply with, any legal or regulatory requirements or provisions;
  • To access, preserve, disclose and use your personal information contained in your account, all Submissions (as defined in the Terms of Use), all communications to and from you, all information relating to your use of the Sites, if Plate Pillows is required to do so by law or legal process or if Plate Pillows determines, in its sole discretion, that such action is necessary to protect the rights of Plate Pillows, third parties, and other users of the Sites or for purposes of responding to your request for customer service; or
  • For any other purpose to which you consent.

Personal information collected by Plate Pillows may be transferred to, stored and processed in the United States and Canada.

DISCLOSURE OF YOUR INFORMATION

  • Plate Pillows may disclose your personal information to its subsidiaries or affiliates and to vendors, service providers, and other third parties whom Plate Pillows hires to provide services on Plate Pillows’ behalf, including, but not limited to, support services, website services, delivering promotional materials, contests, sweepstakes and other promotions, and answering customer questions about Plate Pillows’ products and services. These subsidiaries, affiliates and third parties may be located overseas. Plate Pillows will only provide those third parties with the personal information that they need to deliver the services to Plate Pillows and/or on Plate Pillows’ behalf. Plate Pillows will not disclose your personal information to third parties for their direct marketing purposes without obtaining prior affirmative consent.
  • If you submit a product review or post content in another public area of our Sites or Services, this information may be visible to other visitors to our Sites and Services.
  • We share personal information with your consent or at your direction.

RETENTION OF YOUR PERSONAL INFORMATION

The personal information that you provide will be retained by Plate Pillows in accordance with applicable laws. However, Plate Pillows will take reasonable steps to destroy or permanently de-identify personal information it holds if it is no longer needed for Plate Pillows business purposes.

CHOICE AND OPT-OUT PREFERENCES

Plate Pillows does not collect your personal information except in accordance with this Privacy Policy. If, at any time, you prefer not to receive further email communications from Plate Pillows (except in connection with information, products or services that you specifically request), you will have the ability to unsubscribe from such communications by means of a link provided in every broadcast email that is sent to you by Plate Pillows. If, at any time, you prefer not to receive any other form of communication from Plate Pillows, you will have the ability to unsubscribe from such communications by CONTACTING US BY EMAIL.

ACCESS AND CORRECTION

Plate Pillows will take reasonable steps to ensure the personal information it holds is accurate, complete and up to date. Upon your written request, subject to certain exceptions provided by law, Plate Pillows will inform you of the existence, use and disclosure of your personal information and give you access to that information, or request its deletion. Additionally, if you have any questions or enquiries relating to our privacy practices or procedures, or if you believe that the personal information that Plate Pillows holds about you is not accurate, complete or up to date you may write to the Privacy Officer at the address provided below. If you are able to establish that the information is not accurate, complete or up to date, Plate Pillows will take reasonable steps to correct the information so that it is accurate, complete and up to date.

ADDITIONAL DISCLOSURES FOR CALIFORNIA CONSUMERS

The California Consumer Privacy Act or “CCPA” (Cal. Civ. Code § 1798.100 et seq.) affords consumers residing in California certain rights with respect to their personal information. If you are a California resident, this section applies to you.

In the preceding 12 months, we have collected the following categories of personal information:

  • Identifiers, such as your name, email address, shipping address, phone numbers, username, and IP address;
  • Characteristics of protected classifications under state or federal law, such as age and gender, or, if you apply for a job with us, your residency status;
  • Commercial information, such as information about products and services you have purchased, personal shopping appointments, and participation in our Healthy Rewards Program;
  • Internet or other electronic network activity information, such as browsing and other activity on our website, and interactions with our advertisements and marketing emails;
  • Audio or visual information, such as recordings of customer service phone calls, or photos you may share with us;
  • Professional or employment information, such as your resume, if you apply for a job with Plate Pillows;
  • Education information, such as the college you attended if you attended, if you apply for a job with Plate Pillows;
  • Inferences, such as information about your location or product preferences; and
  • Other personal information described in Section 1798.80(e) of the California Civil Code, such as a credit card number.

For details about the precise data points we collect and the categories of sources of such collection, please see the Collection of Your Information section above. We collect personal information for the business and commercial purposes described in the Use of Your Personal Information section above. In the preceding 12 months, we have disclosed the following categories of personal information for business purposes to the following categories of recipients:

Category of Personal Information

Categories of Recipients

Identifiers

Advertising networks, marketing partners, data analytics providers, payment processors, shipping and delivery partners, customer support partners, Internet service providers, operating systems and platforms, fraud prevention partners, cloud service providers, event partners, and other users (if you choose to share certain information, such as product reviews, publicly on our website)

Characteristics of protected classifications under state or federal law

Survey partners, cloud service providers

Commercial information

Advertising networks, marketing partners, data analytics providers, payment processors, shipping and delivery partners, customer support partners, Internet service providers, operating systems and platforms, fraud prevention partners, cloud service providers, and other users (if you choose to share certain information, such as product reviews, publicly on our website)

Internet or other electronic network activity information

Advertising networks, marketing partners, data analytics providers, payment processors, shipping and delivery partners, Internet service providers, operating systems and platforms, fraud prevention partners, and cloud service providers

Audio or visual information

Marketing partners, customer service partners, operating systems and platforms, cloud service providers

Professional or employment information

Cloud service providers

Education information

Cloud service providers

Inferences

Marketing partners and data analytics providers

Other personal information described in Section 1798.80(e) of the California Civil Code

Payment processors

California law requires that we provide transparency about personal information we “sell,” which, for the purposes of the CCPA, broadly means scenarios in which Plate Pillows has shared personal information with third parties in exchange for valuable consideration. We “sell” personal information for the commercial purposes of marketing and advertising our products to you. In the preceding 12 months, we have “sold” the following categories of personal information to the following categories of third parties:

Category of Personal Information

Category of Third Parties

Identifiers

Advertising networks, marketing partners

Internet or other electronic network activity information

Advertising networks, marketing partners

You have the right to opt out of these sales at any time by opting out of having your web browsing information used for behavioral advertising purposes. Please visit www.aboutads.info/choices to exercise this choice. We do not knowingly sell personal information about consumers under the age of 16.

Subject to certain limitations, you have the right to (1) request to know more about the categories and specific pieces of personal information we collect, use, disclose, and sell, (2) request deletion of your personal information, (3) opt out of any “sales” of your personal information that may be occurring, and (4) not be discriminated against for exercising these rights. You may make these requests by contacting platepillows@gmail.com. We will verify your request by asking you to provide information related to your recent interactions with us, such as information about a recent purchase. We will not discriminate against you if you exercise your rights under the CCPA.

If we receive your request from an authorized agent registered with the California Secretary of State, we may ask you to verify your identity with us directly or confirm with us that the agent otherwise has your permission to submit the request on your behalf. If you are an authorized agent seeking to make a request, please email us at platepillows@gmail.com.

We offer various financial incentives. For example, we provide discounts, special offers and other benefits to members of our Healthy Rewards Program and we offer you a discount if you sign up for our email newsletters or participate in our Refer a Friend program. When you participate in the financial incentives we offer, we collect personal information from you, such as identifiers like your name and email address and commercial information like your purchasing habits. You can opt into a financial incentive by following instructions surfaced in connection with sign-up, and you may opt-out of the incentive at any time by contacting platepillows@gmail.com. In some cases, additional terms and conditions may govern a financial incentive program, which we will provide to you when you sign up. The value of your personal information is reasonably related to the value of the discount or benefit presented to you.

REQUEST FOR ACCESS AND CORRECTION, QUESTIONS OR COMMENTS

Plate Pillows welcomes questions and comments about this Privacy Policy. Requests for access and correction of your personal information, and questions or comments should be directed to the Plate Pillows Email: platepillows@gmail.com

 

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